The Portable MBA in Entrepreneurship

2,471.00

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ISBN: 9780470481318 Category:

<p>A totally updated and revised new edition of the most comprehensive, reliable guide to modern entrepreneurship</p> <p>For years, the <i>Portable MBA</i> series has tracked the core curriculum of leading business schools to teach you everything you need to know about business-without the cost of earning a traditional MBA degree. <i>The Portable MBA in Entrepreneurship</i> covers all the ins and outs of entrepreneurship, using real-life examples and handy tools to deliver clear, honest, practical advice on starting a successful business.</p> <p>If you’re planning to start your own business, you’d best start with the facts. This reliable, information-packed resource shows you how to identify good business opportunities, create a business plan, do financial projections, find financing, and manage taxes. Other topics include marketing, selling, legal issues, intellectual property, franchising, starting a social enterprise, and selling your business.</p> <ul> <li>Completely updated with new examples, new topics, and full coverage of topical issues in entrepreneurship</li> <li>Includes customizable, downloadable forms for launching your own business</li> <li>Comes with Portable MBA Online, a new web site that gives readers access to forms, study guides, videos, presentations, and other resources</li> <li>Teaches you virtually everything you’d learn on entrepreneurship in today’s best business schools</li> </ul> <p>Whether you’re thinking of starting your own business or you already have and just need to brush up on entrepreneurial basics, this is the only guide you need.</p>