The Triple Bottom Line

<b>The classic guide to sustainability strategy and implementation—updated for today’s businesses</b> <p>To ensure business success, companies must embrace sustainable management. Firms need to find the overlap between business interests and the interests of society and the environment before they can secure a lasting competitive edge. By making the case for sustainability as a fundamental business practice, <i>The Triple Bottom Line</i> became an instant classic when first published in 2006, showing a generation of business leaders how to find their sustainability sweet spot—where profitability merges seamlessly with the common good. Now updated with ground-breaking stories of successes and failure, this revision of <i>The Triple Bottom Line</i> is a critical resource for all managers and leaders.</p> <ul> <li>Features in-depth success stories of sustainability practices at major firms such as Wal-Mart, GE, DuPont, American Electric Power, and PepsiCo—and shows why companies such as BP and Hershey continue to fail</li> <li>Draws on Andy Savitz’s 25 years of pioneering consulting and research in the field</li> <li>Includes all-new reporting and analysis on the practice of sustainability and the triple bottom line in business today, providing new insights on where sustainability is headed</li> </ul> <p><i>The Triple Bottom Line</i> is essential reading for any firm to meet the challenge of creating lasting value for both shareholders and society.</p>