Nir Eyal reveals how successful companies create products people can’t put down – and shows how you can do it too.INTERNATIONAL BESTSELLER WITH OVER 200,000 COPIES SOLD WORLDWIDE Based on years of research, consulting, and practical experience, Hooked:* Shows how to create user habits that stick* Includes practical insights and riveting examples, from the iPhone to Twitter, Pinterest and the Bible App* Explains how products influence our behaviour’A must-read for everyone who cares about driving customer engagement’ Eric Ries, author of The Lean Startup’The most high bandwidth, high octane, and valuable presentation I have ever seen on this subject’ Rory Sutherland, vice chairman, Ogilvy & Mather]]>
Business and Management, Design, Industrial and commercial arts, illustration, Digital Lifestyle and online world: consumer and user guides, Economics, Electronics and communications engineering, Industry and industrial studies, Psychology, Science: general issues
Hooked
Original price was: ₹1,283.00.₹963.00Current price is: ₹963.00.
How to Build Habit-Forming Products
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