Smart Packaging Technologies for Fast Moving Consumer Goods

<i>Smart Packaging Technologies for Fast Moving Consumer Goods</i> approaches the subject of smart packaging from an innovative, thematic perspective: <ul class=”noindent”> <li>Part 1 looks at smart packaging technologies for food quality and safety</li> <li>Part 2 addresses smart packaging issues for the supply chain</li> <li>Part 3 focuses on smart packaging for brand protection and enhancement</li> <li>Part 4 centres on smart packaging for user convenience.</li> </ul> <p>Each chapter starts with a definition of the technology, and proceeds with an analysis of its workings and components before concluding with snapshots of potential applications of the technology.</p> <p>The Editors, brought together from academia and industry, provide readers with a cohesive account of the smart packaging phenomenon. Chapter authors are a mixture of industry professionals and academic researchers from the UK, USA, EU and Australasia.</p>