Sale!

Social Media and Marketing in China

Original price was: ₹1,830.00.Current price is: ₹1,373.00.

Making Sense of the Buzz

This book is currently not in stock. You are pre-ordering this book.

ISBN: 9780470825068 Category:

The need to understand the millions of conversations about brands, products and services on the Internet is unprecedented. These conversations are happening in a totally natural environment without researchers or moderators. From crisis management to product development, these unadulterated near real-time insights will enable companies to nimbly and more effectively adjust their strategies to consumer reaction.