The Practical CIO

<b>The IT executive’s ultimate handbook for survival in a rapidly changing economy</b> <p><i>The Practical CIO: A Common Sense Guide for Successful IT Leadership</i> provides needed advice for modern executives competing in a challenging global environment.</p> <ul> <li>Proactively establish goals for IT</li> <li>Hold all vendors accountable</li> <li>Extract maximum value from existing IT investments</li> <li>Manage and market the IT brand</li> <li>Build relationships up, down and sideways across the enterprise and beyond its traditional boundaries</li> <li>Act like a CEO</li> </ul> <p>Brimming with interviews and case studies from leading global enterprises such as Microsoft, Prudential, Citigroup, Chiquita Brands, Smithfield Foods and West Marine. <i>The Practical CIO</i> is designed for clear-eyed IT and C-level executives with no patience for hype or overly optimistic visions of a “better tomorrow.” Truly a commonsense guide for successful IT leadership, this book delivers exactly the kind of hard-nosed, actionable advice that executives urgently require.</p>