The Wiley Blackwell Encyclopedia Of Consumption And Consumer Studies: Ssez -Wiley Blackwell Encyclopedias in Social Sciences

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ISBN: 9780470672846 Category:

<p>With entries detailing key concepts, persons, and approaches, <i>The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies</i> provides definitive coverage of a field that has grown dramatically in scope and popularity around the world over the last two decades.</p> <ul> <li>Includes over 200 A-Z entries varying in length from 500 to 5,000 words, with a list of suggested readings for each entry and cross-references, as well as a lexicon by category, and a timeline</li> <li>Brings together the latest research and theories in the field from international contributors across a range of disciplines, from sociology, cultural studies, and advertising to anthropology, business, and consumer behavior</li> <li>Available online with interactive cross-referencing links and powerful searching capabilities within the work and across Wiley’s comprehensive online reference collection or as a single volume in print</li> </ul> <p> <a href=”http://www.consumptionandconsumerstudies.com/”>www.consumptionandconsumerstudies.com</a></p>